{"id":1733,"date":"2024-04-16T14:15:52","date_gmt":"2024-04-16T14:15:52","guid":{"rendered":"https:\/\/bidbalance.com\/?post_type=dmcpt_service&#038;p=1733"},"modified":"2025-10-20T14:40:11","modified_gmt":"2025-10-20T14:40:11","slug":"creatividades-interactivas","status":"publish","type":"dmcpt_service","link":"https:\/\/bidbalance.com\/es\/servicios\/creatividades-interactivas\/","title":{"rendered":"Creatividades interactivas"},"content":{"rendered":"\n<div class=\"wp-block-mentablocks-section c-section  c-section--image-over-container\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__content\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h1 class=\"wp-block-heading has-x-large-font-size\">Explora el mundo de las creatividades interactivas<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ad\u00e9ntrate en el universo de las creatividades interactivas, donde la participaci\u00f3n del usuario se convierte en el centro de la experiencia. A trav\u00e9s de formatos din\u00e1micos y bidireccionales, tu marca logra captar la atenci\u00f3n, fomentar la interacci\u00f3n y generar v\u00ednculos aut\u00e9nticos con el p\u00fablico.<br><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-primary\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/bidbalance.com\/es\/contacto\/\">\u00bfHABLAMOS?<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image alignleft size-full is-resized\"><img decoding=\"async\" width=\"1216\" height=\"1240\" src=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_01.jpg\" alt=\"\" class=\"wp-image-852\" style=\"aspect-ratio:16\/9;object-fit:cover;width:auto;height:600px\" srcset=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_01.jpg 1216w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_01-294x300.webp 294w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_01-768x783.webp 768w\" sizes=\"(max-width: 1216px) 100vw, 1216px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__content\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>\u00bfQu\u00e9 son las creatividades interactivas?<\/strong><\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p class=\"wp-block-paragraph\">Las creatividades interactivas consisten en integrar contenido o anuncios de marca din\u00e1micos y atractivos directamente dentro de experiencias digitales. Pueden adoptar distintas formas, como v\u00eddeos interactivos, cuestionarios, encuestas o experiencias de realidad aumentada, permitiendo a las marcas captar la atenci\u00f3n de los usuarios de manera participativa e inmersiva.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section  c-section--image-over-container\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__content\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignright size-full is-resized\"><img decoding=\"async\" width=\"1408\" height=\"993\" src=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_02.jpg\" alt=\"\" class=\"wp-image-853\" style=\"aspect-ratio:16\/9;object-fit:cover;width:auto;height:600px\" srcset=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_02.jpg 1408w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_02-300x212.webp 300w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_02-768x542.webp 768w\" sizes=\"(max-width: 1408px) 100vw, 1408px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Posibilidades con las creatividades interactivas<\/strong><\/h2>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__content\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column c-sector-card is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-a987baf2 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Elementos clicables<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Los usuarios pueden interactuar con elementos clicables dentro del anuncio, como botones, im\u00e1genes o textos, para acceder a p\u00e1ginas de destino espec\u00edficas o realizar acciones concretas.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column c-sector-card is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-a987baf2 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Interacci\u00f3n en v\u00eddeo<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Los anuncios de v\u00eddeo interactivos permiten a los usuarios participar con el contenido eligiendo diferentes caminos o resultados, jugando o interactuando con los elementos dentro del propio v\u00eddeo.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column c-sector-card is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-a987baf2 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Galer\u00edas y carruseles<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Los usuarios pueden deslizar o hacer clic para navegar por una galer\u00eda de im\u00e1genes o productos dentro del anuncio, explorando distintas opciones u ofertas visuales.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column c-sector-card is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-a987baf2 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Cuestionarios y encuestas<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Los anuncios interactivos pueden incluir cuestionarios o encuestas en los que los usuarios participan, aportando opiniones o informaci\u00f3n mientras interact\u00faan con la marca.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column c-sector-card is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-a987baf2 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Experiencias de realidad aumentada (AR)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Los anuncios con tecnolog\u00eda de realidad aumentada permiten a los usuarios interactuar con objetos virtuales superpuestos en su entorno real, ofreciendo experiencias inmersivas y atractivas que combinan el mundo f\u00edsico y el digital.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column c-sector-card is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-a987baf2 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Formularios y encuestas<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Los usuarios pueden completar formularios o encuestas directamente dentro del anuncio, aportando informaci\u00f3n valiosa al anunciante mientras interact\u00faan con el contenido.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column c-sector-card is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-a987baf2 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Juegos y retos<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Los anuncios interactivos pueden incluir minijuegos o desaf\u00edos en los que los usuarios participan, ofreciendo entretenimiento mientras promueven el reconocimiento de marca y fomentan la interacci\u00f3n.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section  c-section--image-over-container\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__content\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-large-font-size\">Objetivos de marketing para creatividades interactivas<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Mejora el reconocimiento de marca, impulsa la interacci\u00f3n, fomenta la fidelidad, llega a segmentos de audiencia espec\u00edficos y complementa las estrategias globales de marketing para ofrecer una experiencia de marca coherente e impactante.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignleft size-full is-resized\"><img decoding=\"async\" width=\"1408\" height=\"993\" src=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_03.jpg\" alt=\"\" class=\"wp-image-854\" style=\"aspect-ratio:16\/9;object-fit:cover;width:auto;height:600px\" srcset=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_03.jpg 1408w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_03-300x212.webp 300w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_interactive_03-768x542.webp 768w\" sizes=\"(max-width: 1408px) 100vw, 1408px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__header c-section__header--alignleft\"><h2 class=\"c-section__header__subtitle\">Otros servicios<\/h2><\/div><div class=\"c-section__content\"><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__header c-section__header--alignleft\"><h2 class=\"c-section__header__subtitle\">\u00daltimos art\u00edculos<\/h2><\/div><div class=\"c-section__content\"><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid c-section__wrapper--fullwidth\"><div class=\"c-section__header c-section__header--aligncenter\"><h2 class=\"c-section__header__subtitle\">\u00bfListo para impulsar tus campa\u00f1as con creatividades interactivas?<\/h2><p class=\"c-section__header__description\">Aprovecha todo el potencial de tus estrategias de marketing incorporando creatividades interactivas que generen experiencias \u00fanicas y aumenten la conexi\u00f3n con tu audiencia.<br><\/p><\/div><div class=\"c-section__content\"><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignwide c-fittext is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group alignfull c-fittext__text is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-88c01e81 wp-block-group-is-layout-flex\">\n<p class=\"has-text-align-center wp-block-paragraph\">CONTACTO<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons c-fittext__buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button c-fittext__buttons__button is-style-fill is-style-fill--1\"><a class=\"wp-block-button__link has-white-background-color has-background wp-element-button\" href=\"https:\/\/bidbalance.com\/es\/contacto\/\">Hablemos<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"featured_media":1636,"parent":0,"menu_order":0,"template":"","tags":[122,148,147,145,146],"class_list":["post-1733","dmcpt_service","type-dmcpt_service","status-publish","has-post-thumbnail","hentry","tag-engagement","tag-interaccion-del-usuario","tag-interactivo","tag-llamativo","tag-participacion-directa"],"acf":[],"_links":{"self":[{"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/dmcpt_service\/1733","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/dmcpt_service"}],"about":[{"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/types\/dmcpt_service"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/media\/1636"}],"wp:attachment":[{"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/media?parent=1733"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/tags?post=1733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}