{"id":1736,"date":"2024-04-17T11:15:57","date_gmt":"2024-04-17T11:15:57","guid":{"rendered":"https:\/\/bidbalance.com\/?post_type=dmcpt_service&#038;p=1736"},"modified":"2025-10-16T13:02:18","modified_gmt":"2025-10-16T13:02:18","slug":"special-actions-onoff","status":"publish","type":"dmcpt_service","link":"https:\/\/bidbalance.com\/es\/servicios\/special-actions-onoff\/","title":{"rendered":"Special Actions On&amp;Off"},"content":{"rendered":"\n<div class=\"wp-block-mentablocks-section c-section  c-section--image-over-container\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__content\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h1 class=\"wp-block-heading has-x-large-font-size\">\u00bfPor qu\u00e9 combinar la publicidad program\u00e1tica con campa\u00f1as offline?<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aunque la publicidad program\u00e1tica ofrece un nivel de segmentaci\u00f3n y escalabilidad inigualable en el entorno digital, las campa\u00f1as offline siguen siendo fundamentales para llegar a determinados p\u00fablicos y reforzar la presencia de marca. Al combinar ambas estrategias, se crea una <strong>estrategia de marketing integral y coherente<\/strong> que maximiza el alcance y el impacto en canales tanto digitales como tradicionales.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-primary\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/bidbalance.com\/es\/contacto\/\">\u00bfhablamos?<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image alignleft size-full is-resized\"><img decoding=\"async\" width=\"1217\" height=\"1241\" src=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_01.jpg\" alt=\"\" class=\"wp-image-855\" style=\"aspect-ratio:16\/9;object-fit:cover;width:auto;height:600px\" srcset=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_01.jpg 1217w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_01-294x300.webp 294w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_01-768x783.webp 768w\" sizes=\"(max-width: 1217px) 100vw, 1217px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section  c-section--image-over-container\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__content\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignright size-full is-resized\"><img decoding=\"async\" width=\"1408\" height=\"993\" src=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_02.jpg\" alt=\"\" class=\"wp-image-856\" style=\"aspect-ratio:16\/9;object-fit:cover;width:auto;height:600px\" srcset=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_02.jpg 1408w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_02-300x212.webp 300w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_02-768x542.webp 768w\" sizes=\"(max-width: 1408px) 100vw, 1408px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-large-font-size\">Beneficios de combinar la publicidad program\u00e1tica con campa\u00f1as offline<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Desarrolla una estrategia de campa\u00f1a integral integrando de forma fluida los canales online y offline. Incorpora pantallas DOOH atractivas y anuncios inmersivos en realidad virtual para generar expectaci\u00f3n y reconocimiento durante el lanzamiento de una nueva experiencia de juego.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__content\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column c-sector-card is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-a987baf2 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Alcance ampliado<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Llega a tu audiencia tanto online como offline para conseguir una cobertura completa y maximizar el impacto de tus campa\u00f1as.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column c-sector-card is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-a987baf2 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Mayor visibilidad de marca<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Refuerza la presencia de tu marca combinando acciones digitales y offline para lograr un impacto m\u00e1s s\u00f3lido y coherente.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column c-sector-card is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-a987baf2 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Engagement de audiencia integral<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Conecta de forma fluida a trav\u00e9s de diferentes plataformas para ofrecer una experiencia de marca integrada y coherente.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column c-sector-card is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-a987baf2 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Segmentaci\u00f3n mejorada<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Perfecciona la segmentaci\u00f3n utilizando datos procedentes de fuentes tanto online como offline para alcanzar a las audiencias con mayor precisi\u00f3n y relevancia.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section  c-section--image-over-container\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__content\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-large-font-size\">\u00bfListo para unificar tus campa\u00f1as?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Aprovecha todo el potencial de tus estrategias de marketing combinando la publicidad program\u00e1tica con las campa\u00f1as offline para maximizar el alcance, la coherencia y el impacto de tu marca.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignleft size-full is-resized\"><img decoding=\"async\" width=\"1408\" height=\"993\" src=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_03.jpg\" alt=\"\" class=\"wp-image-857\" style=\"aspect-ratio:16\/9;object-fit:cover;width:auto;height:600px\" srcset=\"https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_03.jpg 1408w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_03-300x212.webp 300w, https:\/\/bidbalance.com\/wp-content\/uploads\/2024\/04\/services_offline_03-768x542.webp 768w\" sizes=\"(max-width: 1408px) 100vw, 1408px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__header c-section__header--alignleft\"><h2 class=\"c-section__header__subtitle\">Otros servicios<\/h2><\/div><div class=\"c-section__content\"><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid \"><div class=\"c-section__header c-section__header--alignleft\"><h2 class=\"c-section__header__subtitle\">\u00daltimos art\u00edculos<\/h2><\/div><div class=\"c-section__content\"><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mentablocks-section c-section\" style=\"--bgColor:transparent\"><div class=\"c-section__wrapper | grid c-section__wrapper--fullwidth\"><div class=\"c-section__header c-section__header--aligncenter\"><h2 class=\"c-section__header__subtitle\">\u00bfListo para fusionar tus campa\u00f1as?<\/h2><p class=\"c-section__header__description\">Libera todo el potencial de tus esfuerzos de marketing al combinar la publicidad program\u00e1tica con campa\u00f1as offline.<\/p><\/div><div class=\"c-section__content\"><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignwide c-fittext is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group alignfull c-fittext__text is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-88c01e81 wp-block-group-is-layout-flex\">\n<p class=\"has-text-align-center wp-block-paragraph\">CONTACTO<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons c-fittext__buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button c-fittext__buttons__button is-style-fill is-style-fill--1\"><a class=\"wp-block-button__link has-white-background-color has-background wp-element-button\" href=\"https:\/\/bidbalance.com\/es\/contacto\/\">Hablemos<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"featured_media":1639,"parent":0,"menu_order":0,"template":"","tags":[138,136,137,135],"class_list":["post-1736","dmcpt_service","type-dmcpt_service","status-publish","has-post-thumbnail","hentry","tag-colaboraciones","tag-eventos-exclusivos","tag-exclusividad","tag-generacion-de-expectacion"],"acf":[],"_links":{"self":[{"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/dmcpt_service\/1736","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/dmcpt_service"}],"about":[{"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/types\/dmcpt_service"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/media\/1639"}],"wp:attachment":[{"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/media?parent=1736"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bidbalance.com\/es\/wp-json\/wp\/v2\/tags?post=1736"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}