GLOSSARY Cookie A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Small file stored in the user’s browser that saves browsing data for personalization or tracking. Back to index Related concepts Cache BustingCall to Action (CTA)Campaign ManagementClean RoomClean Room AnalyticsClick FraudClick-through ConversionClick-through Rate (CTR)
