GLOSSARY Video Advertising A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Video format advertising broadcasted on digital or television platforms. Back to index Related concepts VAST (Video Ad Serving Template)vCPM (Viewable Cost Per Mille)VendorVideo Ad Completion RateVideo Completion Rate (VCR)Video Multiple Ad Playlist (VMAP)Video on Demand (VOD)Video Player Ad Interface Definition (VPAID)