GLOSSARY Soft-floor price A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Flexible floor price in auctions adjustable based on demand or context. Back to index Related concepts Sales FunnelSearch AdvertisingSearch Engine Optimization (SEO) softwareSecond Party DataSecond ScreenSecond-party dataSecond-price auctionSecure Signal Transmission
